Launchmetrics
10 years as VP Product Design, scaling the design org and serving as acting PM for 5 products. Contributed to growth from early stage through $40M revenue and 2024 acquisition by Lectra.
2015–2025I help enterprise product teams turn ambiguity into scalable product foundations without slowing down innovation.
About MeI lead product work in environments where complexity is growing. I align strategy, execution, and experience so teams can scale without losing clarity.
I’ve worked across multi-product ecosystems and enterprise customer bases, helping organizations strengthen foundations, expand use cases, and build systems that support long-term growth.
Download ResumeI’m mission-driven and take full responsibility for the outcome. I’m willing to execute on every aspect needed for success. That might mean reframing the problem, writing the spec, rallying the team, making the tough call, or rolling up my sleeves.
When stakes are high or a decision could shape the system long term, I start with the full picture. Then I cut back to the smallest step that creates real value and tells us something fast.
Deep empathy is essential to making strong product decisions. I take time understanding people’s environment, constraints, objectives, and friction points so their context becomes second nature. That's what lets me make strong calls without hesitation.
When priorities or outcomes feel uncertain, I start with explicit assumptions, make thoughtful moves, and let real progress reveal what truly matters. Clarity comes from informed progress, not exhaustive upfront certainty.
10 years as VP Product Design, scaling the design org and serving as acting PM for 5 products. Contributed to growth from early stage through $40M revenue and 2024 acquisition by Lectra.
2015–2025Fractional Head of Product for a platform eliminating Wi-Fi friction across residential, hospitality, travel, and retail environments. Defining product vision, GTM strategy, and north star metrics.
2025–PresentEarly-stage hire and sole designer during critical growth phase. Owned end-to-end UX across the core platform, defined foundational workflows, and grew the design function ahead of merger.
2012–2015Launched and evolved design system from basic component library to 1000+ components adopted across 5 product lines—establishing scalable foundations without a dedicated team.
Leadership"Great products emerge at the intersection of user needs, business goals, and technical possibility."